In principle, it is possible to complete a thesis at the Chair of Sales and Marketing in cooperation with a company. However, it is ALWAYS required that the topic meets academic standards and that a scientific research question is developed from the collaboration with the company. This means that supervision of purely market research projects (e.g., market analyses, competitive studies, etc.) cannot be provided. Theses conducted in cooperation with a company must always be coordinated with the Chair of Sales and Marketing, as supervision capacity is limited.

If you are interested in writing a thesis in cooperation with a company through the Chair of Sales and Marketing, please submit an exposé (including research question/objective and planned methodology) to Dominik Henkel within the following deadlines:

Deadline for a thesis in the

- Winter semester: 30 June

- Summer semester: 31 December
 

A concrete agreement with the company must already be in place!