Oral, literary, visual means of transmission e.g. popular narrative and reading materials, pictures and signs, media and virtual worlds, proverbs, public register books, poetry albums, fairy tales, votives, commercials, online forums
Behavioral patterns, courses of action and imaginary worlds e.g. everyday, festive and leisure time behavior, ways of working, beliefs, values, tastes, conventions, rituals, customs, events, holidays, celebrations such as weddings or church fairs, pilgrimages and processions, festivals
Group-bound life in traditional structures e.g. institutions, ways of life and communities, family structures, club life
Material goods e.g. buildings, housing, clothing, accessories, ceramics, utensils, pictures, house figures, furniture, object biographies, posters, votive images, wayside shrines