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Fakultät Sozial- und Wirtschaftswissenschaften

Strategie und Organisation

  1.  Otto-Friedrich-Universität Bamberg
  2. Fakultäten
  3. Sozial- und Wirtschaftswissenschaften
  4. Fächer und Institute
  5. Betriebswirtschaftslehre
  6. Lehrstühle/Professuren
  7. Strategie und Organisation
  8. Team
  9. Dr. Christoph Brielmaier

Kontakt

Dr. Christoph Brielmaier
Feldkirchenstr. 21
96052 Bamberg
Raum F21/03.63

Tel.: 0951/ 863 2665
Email

Sprechstunde:
nach Vereinbarung

Dr. Christoph Brielmaier

Forschungsschwerpunkte

  • Open Strategy
  • Attention-Based View
  • New roles in new forms of organizing
  • Strategy-as-Practice

Betreute Lehrveranstaltungen

  • Bachelorarbeitenseminar
  • Internationalisierung: Strategie und Organisation
  • Seminar: Management Consulting Challenge
  • Tutorium Corporate Strategy and Growth
  • Seminar: Strategy Practice and Process

Verantwortlichkeiten am Lehrstuhl

  • Prüfung der Anerkennung inländischer Prüfungsleistungen
  • Koordination und Betreuung von Abschlussarbeiten

Kurzvita

  • Bachelorabschlüsse in Psychologie, Wirtschaftswissenschaften und Geschichte an der Universität Würzburg
  • Masterabschluss in Psychologie an der Universität Würzburg
  • Consultant Digitale Transformation im Bereich SAP Cloudlösungen
  • Wissenschaftlicher Mitarbeiter am Lehrstuhl für Strategie und Organisation seit 07/2020, mit Forschungsaufenthalten an der Universität Zürich (10/2023–01/2024) und an der Saïd Business School, University of Oxford (09–12/2025).
  • Auszeichnungen auf führenden internationalen Fachkonferenzen, darunter der SMS Annual Conference Best Paper Prize (honorable mention) (SMS 2023), der Best PhD Paper award Strategy as Practice IG (SMS 2023), der Pushing the boundaries award Strategy as Practice IG (AoM 2023) und der Best Paper Award Strategy as Practice IG (SMS 2022).

Publikationen

  • Brielmaier, C.; Dittmar, I. & Friesl, M. (2026). Learning the ropes of strategy: How ambiguity shapes role transitions in problem-based strategy education. British Journal of Management.
  • Brielmaier, C. Reis, M., Friesl, M., and Pfister, R. (2025). Who sits at the table? LinkedIn exposure shapes managers’ situated attention and strategic preferences. Long Range Planning.
  • Plotnikova A., Brielmaier C., and Friesl M. (2025). Performing Micro-Role Transistions in Open Strategy. Journal of Management Studies.
  • Brielmaier C., Ortner, T., Friesl, M., and Hautz, J. (2024). Sitting in a Glasshouse? Employees' Social Experiences of Organizational Transparency. Academy of Management Annual Meeting Best Paper Proceedings
  • Friesl, M.; Brielmaier, C., and Dobusch L. (2023). Taking individual choices seriously: A process perspective of self-selection in strategy work. Organization Theory
  • Brielmaier, C., and Friesl, M. (2023). The Attention-Based-View: Review and Conceptual Extension Towards Situated Attention. International Journal of Management Reviews, 25(1), 99-129.
  • Brielmaier, C., and Friesl, M. (2023). Pulled in all directions: Open strategy participation as an attention contest. Strategic Organization, 21(3), 709-720.

Konferenzbeiträge

  • Füreder, T.; Brielmaier, C.; Friesl, M. (2026). When Openness Meets Status: How Strategizing Practices Transform Open Spaces into Status Spaces in Open Strategy. 42nd EGOS Colloquium, Bergamo, Italy.
  • Langenmayr, T.; Brielmaier, C.; Seidl, D.; Splitter, V. (2026). Strategy with Feelings: The Emotional Role of Frontline Employees in Open Strategy. 3rd Open Strategy Workshop, Innsbruck, Austria.
  • Füreder, T.; Brielmaier, C.; Friesl, M. (2026). When Openness Meets Structure: The Progressive Constraining of Strategic Variety in Open Strategy. 3rd Open Strategy Workshop, Innsbruck, Austria.
  • Friesl, M.; Brielmaier, C.; Seidl, D. (2025). More Than Words: How Vocabularies Shape Attention Allocation and Organizational Moves. 85th Annual Meeting of the Academy of Management (AoM), Copenhagen, Denmark. Finalist, Best PhD Paper Award, Strategy-as-Practice IG.
  • Ortner, T.; Brielmaier, C.; Friesl, M. (2025). Beyond Information Overload: How to Cope with Strategic Transparency on Enterprise Social Media. 85th Annual Meeting of the Academy of Management (AoM), Copenhagen, Denmark.
  • Brielmaier, C.; Ortner, T.; Friesl, M.; Hautz, J. (2025). Sitting in a Glasshouse? Employees’ Social Experiences of Organizational Transparency. 2nd Open Strategy Workshop, Oxford, United Kingdom.
  • Brielmaier, C.; Dittmar, I.; Friesl, M. (2024). Becoming a Strategist: Ambiguity and Role Transitions in Strategy Education. 84th Annual Meeting of the Academy of Management (AoM), Chicago, USA.
  • Dittmar, I.; Brielmaier, C.; Friesl, M. (2024). Types of Ambiguity in Co-Creation Settings in Strategy Education. 44th SMS Annual Conference, Istanbul, Turkey. Nominated for Conference Best PhD Paper Award.
  • Brielmaier, C.; Ortner, T.; Friesl, M.; Hautz, J. (2024). Employees’ Social Experiences of Organizational Transparency. 84th Annual Meeting of the Academy of Management (AoM), Chicago, USA, August 2024.
  • Brielmaier, C.; Ortner, T.; Friesl, M.; Hautz, J. (2024). Employees’ Social Experiences of Organizational Transparency. 40th EGOS Colloquium, Milan, Italy.
  • Friesl, M.; Brielmaier, C.; Seidl, D. (2024). More Than Words: How Vocabularies Shape Attention Allocation in Dynamic Environments. 4th Organization Theory Winter Workshop, Innsbruck, Austria.
  • Brielmaier, C.; Ortner, T.; Friesl, M.; Hautz, J. (2024). Sitting in a Glasshouse? Employees’ Social Experiences of Organizational Transparency. 1st Open Strategy Workshop, Zurich, Switzerland.
  • Brielmaier, C.; Reis, M.; Friesl, M.; Pfister, R. (2024). Who Sits at the Table? Social Media Exposure Biases Managers’ Situated Attention and Strategic Preferences. 48th WK Org Workshop, Lüneburg, Germany.
  • Brielmaier, C. (2023). Creating Order Where There Is None: The Reconciliation of Fragmented Attention Structures Through Framing Practices. 43rd SMS Annual Conference, Toronto, Canada. Best PhD Paper Award, Strategy-as-Practice IG; SMS Annual Conference Best Paper Prize, Honorable Mention.
  • Brielmaier, C. (2023). Creating Order Where There Is None: The Reconciliation of Fragmented Attention Structures Through Framing Practices. 83rd Annual Meeting of the Academy of Management (AoM), Boston, USA. Pushing the Boundaries Award, Strategy-as-Practice IG.
  • Friesl, M.; Brielmaier, C.; Dobusch, L. (2023). Taking Individual Choices Seriously: A Process Perspective of Self-Selection in Strategy Work. 47th WK Org Workshop, Linz, Austria.
  • Friesl, M.; Brielmaier, C.; Dobusch, L. (2022). Taking Individual Choices Seriously: How Self-Selection Influences Strategy Work. 42nd SMS Annual Conference, London, United Kingdom. Best Paper Award, Strategy-as-Practice IG.
  • Brielmaier, C.; Reis, M.; Friesl, M. (2022). Just a Bit of Scrolling, or? The Impact of Social Media on Situated Attention and Strategic Action. 36th BAM Annual Conference, Manchester, United Kingdom.
  • Friesl, M.; Brielmaier, C.; Dobusch, L. (2022). Taking Individual Choices Seriously: How Self-Selection Influences Strategy Work. 38th EGOS Colloquium, Vienna, Austria.
  • Brielmaier, C.; Friesl, M. (2021). Pulled in All Directions: Open Strategy Participation as an Attention Contest. 41st SMS Annual Conference, virtual conference hosted in Toronto, Canada.
  • Plotnikova, A.; Brielmaier, C.; Friesl, M. (2021). One Word at a Time: Non-Strategists’ Identity Work in Open Strategy Communities. 41st SMS Annual Conference, virtual conference hosted in Toronto, Canada.
  • Brielmaier, C.; Friesl, M. (2021). Pulled in All Directions: Open Strategy Participation as an Attention Contest. 37th EGOS Colloquium, Amsterdam, the Netherlands.
  • Plotnikova, A.; Brielmaier, C.; Friesl, M. (2021). One Word at a Time: Non-Strategists’ Identity Work in Open Strategy Communities. 37th EGOS Colloquium, Amsterdam, the Netherlands.

Book chapters, articles in newspapers, magazines and blogs

  • Brielmaier, C. (2026). Die Ware Aufmerksamkeit: Wenn Social Media und KI-Algorithmen die Firmenstrategie mitgestalten. soWiso! Podcast, Universität Bamberg.
  • Brielmaier, C.; Reis, M.; Friesl, M.; Pfister, R. (2026). M&A FOMO! Der Einfluss sozialer Medien auf Akquisitionsentscheidungen. M&A Review, 05/26.
  • Friesl, M.; Brielmaier, C.; Hurst, M.; Nicolini, D. (2026). Attention-Based View and Strategy-as-Practice. In Grossmann-Hensel, B.; Jarzabkowski, P.; Kratochvil, R.; Seidl, D.; Spee, P.; Whittington, R. (eds.). Elgar Encyclopedia of Strategy as Practice.
  • Brielmaier, C.; Ortner, T.; Hautz, J.; Friesl, M. (2026). Experiments and Strategy-as-Practice. In Grossmann-Hensel, B.; Jarzabkowski, P.; Kratochvil, R.; Seidl, D.; Spee, P.; Whittington, R. (eds.). Elgar Encyclopedia of Strategy as Practice.
  • Plotnikova, A.; Brielmaier, C.; Friesl, M. (2025). Open Strategy: Shiny Ideal or Working Reality? VU Management Perspectives.
  • Plotnikova, A.; Brielmaier, C.; Friesl, M. (2025). The Part-Time Strategists’ Guide to Carving Out a Strategy Role. Management Studies Insights Blog.
  • Dittmar, I.; Friesl, M.; Brielmaier, C.; et al. (2024). Professionally Polished: Co-Creation as an Employable Approach. EFMD Global.
  • Dittmar, I.; Brielmaier, C.; Friesl, M.; Newton, R. (2023). Responsive Management Education: Giving Back Control. EFMD Global.
  • Dittmar, I.; Friesl, M.; Brielmaier, C. (2023). When the Process Becomes the Prize: Co-Creation in Management Education. DIBERG Blog – The University of Sydney.