Course offer in summer semester 2021
Dear students,
below you will find an overview of the courses we offer in the summer semester 2021. Like every past semester, we are planning the upcoming summer semester entirely digital. Please continue to check the news box on our homepage and the official university announcements.
| Module | Sprache / Language | Prüfungsform | Method of examination |
|---|---|---|---|
| Bachelor | |||
| Sales and Marketing Management | English | Klausur (60min) | Exam (60min) |
| Business-to-Business-Märkte und -Marketing | German | Business-to-Business-Märkte: Klausur (60min) Industriegütermarketing Klausur (90min) | Business-to-Business-Markets: Exam (60min) Industrial Marketing: Exam (90min) |
| Master | |||
| Price Management | English | Klausur (60min) | Exam (60min) |
| Methoden der Marktforschung | German | Klausur (60min) | Exam (60min) |
| Research Seminar Business-to-Business | English | Referat mit schriftl. Hausarbeit | Presentation and written seminar paper |
| Seminar Aktuelle Themen in Vertrieb und Marketing | German | Referat (20 min) mit Portfolio | Presentation (20min) and portfolio |
| Intercultural Challenges in Customer and Account Management | English | Klausur (90min) | Exam (90min) |
| Blockchain Applications for Business | English | Klausur (60min) | Exam (60min) |